← Back to Glossary

Buyer Intent Data

Behavioral signals indicating that a prospect or account is actively researching products or services similar to yours, suggesting they are in an active buying cycle.

Intent data is collected from first-party sources (your own website), second-party sources (partner data), and third-party providers (G2, Bombora, 6sense) who aggregate content consumption across the web.

Wyzard ingests 40+ intent signal sources to surface which accounts are in-market right now so your reps can reach out at exactly the right moment.

Related Terms

Account-Based Marketing (ABM)Marketing Qualified Lead (MQL)
YOUR AGENT IS READY

Your dedicated AI revenue agent. Trained on your business. Deployed across every motion.

Choose your motion — inbound, outbound, events, or partnerships — and let Wyzard handle prioritization, outreach, and follow-through.

Built for GTM teams that need faster, coordinated execution.

Book a demo

Setup in <1 day · Dedicated onboarding included