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Recent blog posts

December 30, 2025

Managed Plays: Launch 10 High-Intent Workflows Without Hiring

A CMO sits in a planning meeting with a familiar tension. Demand is coming in from every direction. Events ...

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Weekly Revenue Standups: The Cadence That Keeps Plays Alive

A CMO looks at pipeline numbers and feels uneasy. Demand is coming in. Campaigns are live. Events and webinars ...

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December 29, 2025

The SLA-First Growth Model: Response, Routing, and Follow-Up Standards

A CMO opens their dashboard on a Monday morning and sees something familiar. Leads arrived over the weekend. Event ...

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All blog posts

December 13, 2025

No-Show Recovery Playbook: The 10-Minute Save vs the 24-Hour Follow-Up

The meeting was booked for a reason. The account fit checked out. The buyer accepted the invite. Your team ...

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December 12, 2025

The “Security Review” Moment: Turning Trust Center Traffic Into Conversations

Every CMO has seen this pattern. A deal looks solid. Engagement stays steady. The buyer has watched the demo, ...

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The Second Pricing Visit: A Simple Response That Books Meetings

For most CMOs, the real problem is not demand. The problem is what happens after interest shows up. Your ...

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December 19, 2025

Oversight Metrics for Agentic AI: Speed, Accuracy, and Exception Rates

A CMO described an AI dashboard that looked impressive and still felt useless. Charts showed message volume, response counts, ...

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December 18, 2025

Feedback That Compounds: Turning Human Reviews Into Better Agent Decisions

A CMO shared a familiar frustration. Her team reviewed agent replies every week. They left comments, suggested better phrasing, ...

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Handling Sensitive Replies in Agentic AI Outreach: Pause, Escalate, or Hand Off

The moment every CMO worries about rarely looks dramatic. A prospect replies after a webinar with a short line ...

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