We’ve secured funding to power Signal-to-Revenue AI to GTM teams globally. →What RevOps Teams Actually Need From AI RevOps leaders face a daily challenge: buyer signals scatter across web analytics, ...
Recent blog posts
What is Account-Based Marketing?
What is Account-Based Marketing? Account-Based Marketing (ABM) is a strategic approach where marketing and sales teams coordinate efforts to ...
What is an Attribution Model?
What is the Attribution Model? An attribution model is a framework that assigns credit to different marketing touchpoints along ...
All blog posts
January 12, 2026
Data Enhancement vs. Data Enrichment: Which Actually Works Better?
Your marketing database holds thousands of records, but here's the truth: most of that data isn't working for you. ...
January 8, 2026
From SaaS to RaaS: Why GTM Teams Are Buying Outcomes, Not Tools
The board does not ask a CMO how many tools are in the stack. It asks what the spend ...
January 7, 2026
Best Outbound Sales Strategies for Maximum Results
Your outbound team hits their numbers. Emails get opened. Calls get answered. Meetings get booked. But here's the problem: ...
Practical Ways to Use Generative AI for Sales Growth
Every sales team faces the same frustration: prospects show interest, but by the time your team responds, they've gone ...
How AI Will Change B2B Lead Generation
Every sales leader knows this pain: your team generates interest, prospects show intent, and then... nothing. The signal vanishes ...
Guide to Successful Targeted Lead Generation
Every marketing team knows the frustration. You're generating plenty of website visitors, form fills, and demo requests. But when ...