Every CMO knows the dashboard drill. You open Google Analytics, see a spike in traffic, maybe check which channels ...
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From MQL to MQI (Marketing Qualified Interaction): A New Funnel Framework
In a world where AI Conversational Marketing is reshaping buyer expectations, the term "MQL" has long been a staple ...
July 28, 2025
HubSpot + Wyzard: Turning Static CRM Data into Real-Time Conversations
Your CRM is full of data. Webinar attendees, demo requests, ebook downloads, ad clicks, event scans. But most of ...
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