We’ve secured funding to power Signal-to-Revenue AI to GTM teams globally. →Every CMO has seen the pattern. Intent dashboards light up. Website activity spikes. Event scans pour in. Webinar attendance ...
Recent blog posts
December 16, 2025
Recency vs Fit: Prioritizing In-Market Accounts Without Guesswork
Every CMO hits the same friction point in pipeline reviews. Should the team prioritize accounts that showed activity recently, ...
Identity Stitching for B2B: Linking Anonymous Visits to Real Accounts
CMOs are getting squeezed from both ends of the funnel. Engagement is up across channels. Website sessions grow. Event ...
All blog posts
November 21, 2025
From System of Record to System of Outcomes: A GTM Architecture Deep Dive
There is a question many CMOs continue to raise in 2025.Why do we have more GTM tools than ...
November 28, 2025
How to Identify Warm Leads & Convert Them
You're generating traffic. Your marketing efforts are paying off. Visitors are landing on your site, downloading your resources, and ...
November 20, 2025
What a Signal-to-Revenue AI Operating System Actually Looks Like
If you are a CMO, your goal is clear. Turn your GTM strategy into measurable revenue. Yet the path ...
November 25, 2025
10 Essential Lead Qualification Questions
Your sales team spends hours chasing prospects who vanish mid-conversation. Sound familiar? The root cause isn't your product or ...
6 Ways AI Lead Qualification Will Outrank Manual Sales Workflows in 2026
Manual lead qualification takes 2-3 hours per prospect. Your sales team scores leads based on company size and job ...
5 High-Intent Buyer Signals That Boost Your Sales Funnel ROI
You're tracking website visitors, collecting leads, and watching the pipeline grow. But here's the frustrating part: not every lead ...