In today’s hyper-competitive digital landscape, marketing success is often portrayed as a function of budget and headcount. But if ...

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Step 1: Log in to Google Tag Manager
- Action: Visit https://tagmanager.google.com/ and sign in with your Google account credentials.
Step 2: Select the Correct Domain Account
- Action: From the GTM dashboard, select the appropriate Account and Container corresponding to your website.
Step 3: Create a Custom HTML Tag
- Action:
- Navigate to the Tags section in the left-hand menu.
- Click “New” to create a new tag.
- Click Tag Configuration and select Custom HTML.
Screenshot:
1. Create a new tag
2. Select Custom Html Tag as option
Step 4: Add Wyzard AI Chatbot Code Snippet
- Action:
- Paste the Wyzard AI Chatbot code snippet provided by the Wyzard team into the HTML box.
- Ensure the code is correctly formatted and complete.
- Leave the “Support document.write” checkbox unchecked unless specifically instructed otherwise.
- Screenshot:
Step 5: Create an All-Pages Trigger (if not already present)
- Action:
- In the same tag editor, click on Triggering.
- If an All Pages trigger exists, select it.
- If not, click the “+” button to create a new trigger.
- Choose Page View > All Page Views.
- Name it (e.g., All Pages) and save.
Screenshot:
Step 6: Attach the Trigger to the Custom HTML Tag
- Action: Ensure the All Pages trigger is selected and attached to your Wyzard AI Chatbot tag.
Step 7: Preview the Setup in GTM
- Action:
- Click “Preview” in the top right corner of GTM.
- Enter your website’s URL and click Connect.
- Navigate through a few pages on your site to verify:
- The tag fires correctly.
- The chatbot loads and behaves as expected.
- Use the GTM debug console to confirm the tag’s status.
Step 8: Publish the Tag
- Action:
- Once verified in preview mode, click Submit in the top right corner.
- Add a descriptive name (e.g., “Add Wyzard AI Chatbot”).
- Optionally, add a version description (e.g., “Implemented Wyzard AI Chatbot on all pages”).
Click Publish to make the change live.
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