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Recent blog posts

January 28, 2026

Results as a Service (RaaS) for Demand Gen: Turning Events, Ads, and Webinars Into Pipeline Faster

A familiar CMO problem: the quarter looks busy, yet pipeline feels late. You sponsored the event. Ran the LinkedIn ...

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January 27, 2026

Find Phone Number by Name and Call Your Leads: Methods and Tools in 2026

You've spent hours tracking down contact numbers for your target accounts. LinkedIn profiles checked. Company directories scraped. Data enrichment ...

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January 21, 2026

Results as a Service (RaaS) Pricing Models for GTM: Per Meeting, Per Opportunity, or Value Share?

Your CEO asks the question every CMO knows is coming: “We invested in demand. What did we actually buy?...

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All blog posts

January 28, 2026

Results as a Service (RaaS) for Demand Gen: Turning Events, Ads, and Webinars Into Pipeline Faster

A familiar CMO problem: the quarter looks busy, yet pipeline feels late. You sponsored the event. Ran the LinkedIn ...

Read arrow

January 27, 2026

Find Phone Number by Name and Call Your Leads: Methods and Tools in 2026

You've spent hours tracking down contact numbers for your target accounts. LinkedIn profiles checked. Company directories scraped. Data enrichment ...

Read arrow

January 21, 2026

Results as a Service (RaaS) Pricing Models for GTM: Per Meeting, Per Opportunity, or Value Share?

Your CEO asks the question every CMO knows is coming: “We invested in demand. What did we actually buy?...

Read arrow

January 20, 2026

AI Tools to Automate Your Follow-Up Emails

Every sales professional knows this scenario: a prospect shows interest, you send a follow-up, and they go silent. You ...

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January 16, 2026

What Counts as a “Result” in Results as a Service (RaaS) for B2B GTM?

A CMO walks into the Monday pipeline review with what looks like a strong story: event leads are up, ...

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The CMO’s Checklist for Buying Results as a Service (RaaS): Attribution, Guardrails, and Counting Rules

You have the budget conversation coming up. Pipeline targets are locked. Your team ran the event, shipped the webinar, ...

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